Emma Collis Portfolio
EXPLORA
This project was completed in my first year of my university design course during my second trimester. I was required to make up a B-corp and then create branding items surrounding the concept chosen.
About the Brand:
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This brand's mission is to share the knowledge of the ecosystem and how to protect it with the world. Started as a small eco-tourism business that aimed to help raise awareness for the environment, Explora has grown in to a reliable and safe way for people all around the world to venture out in to nature with trusted guides and get the full experience of learning about Australia's wildlife and the country in which we live. Our guests and customers will be able to learn about our environment and how to preserve it for the well-being of the people and to protect the future. Explora's goal is to conserve the land in which we walk on, and we are able to do so by being responsible and careful in how we handle our tours and showing our guests the proper ways to leave nature untouched while still being able to enjoy its beauty. ​​​​​​​
For this project, I had to create a style guide for the brand Explora. This was my first step towards creating the aesthetics and identity for this project.
Below are the brand items I then created based around this style guide.
